Stuttgart, Germany – 13 May, 2025 – 3 Screen Solutions (3SS), a leading provider of software solutions for set-top boxes (STB), smart TV, multiscreen and in-vehicle entertainment, announces that Vodafone Group has selected 3SS and its 3Ready product platform to power the next-generation Vodafone TV user experiences (UX) across all Vodafone TV’s markets.
Following a competitive RFP process, Vodafone Group selected 3SS to lead the new programme to deliver a world-class TV UX based on 3Ready, including the Product Framework and Control Center. Vodafone’s new TV platform will be deployed across multiple countries and devices.
Vodafone TV is available in Germany, Portugal, Romania, Albania, Czechia, Greece and Ireland.
Vodafone Group will benefit from 3Ready’s award-winning user experience and its proven and mature technology foundation to deliver first-class targeted experiences for Vodafone TV customers. Today, 3Ready is used by over 20 telcos and TV operators worldwide.
Super-aggregators like Vodafone can gain a distinct competitive advantage with 3Ready through the ability to curate content across all sources, including third-party providers, and delivering a highly personalized experience targeted to different user segments across all screens.
“We are extremely proud and delighted that Vodafone Group selected 3SS as the right partner, and 3Ready as the right foundation, on which to build its next generation Vodafone TV multi-territory services,” said Kai-Christian Borchers, Managing Director of 3SS.
About 3 Screen Solutions (3SS)
3SS is a global leader in digital entertainment technology, delivering solutions that create experiences people love. Since 2009, 3SS has been trusted by telcos, pay-TV operators and streamers for its expertise in system integration, software engineering, UI/UX design innovation and solution architecture. The award-winning 3Ready product platform accelerates seamless entertainment service launches across all devices, while empowering customer-centric innovation. Today 3Ready powers 30+ service providers, delivering rich, loyalty-enhancing entertainment hubs with total reach of 70+ million users. Blue-chip operators and innovators worldwide have chosen 3SS technology, including 4iG Group (OneTV), A1 Telekom Austria Group, Allente, Altibox, Claro, Elisa Estonia, ENTEL, Norlys, ORS, Proximus, TCC Uruguay, Tele2, TELUS, Vodafone Group and Yes. Expanding beyond the living room, 3SS also delivers next-generation in-vehicle entertainment solutions. The 3Ready Automotive in-car entertainment platform is currently being deployed by leading global OEMs, redefining the connected car experience. Please visit 3ss.tv for more information and follow us on LinkedIn.
For media information, please contact:
Cynthia Ritchie
cynthia@whitetigercommunications.net
+44 20 4518 7555
Author: Ernestro Casas -